In this episode, Gamelight co-founder Günay Azer shares the inspiring journey behind launching the company and the bold vision that shaped its success. Günay dives into key milestones, the rise of rewarded ads in mobile gaming, and how Gamelight has stayed ahead of industry trends. She reveals clever, budget-friendly UA strategies for indie developers and breaks down how regional differences shape marketing approaches. Finally, Günay offers three bold predictions for where the mobile gaming industry is headed in the next five years.