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Metrics and Insights: Fail Ads in Mobile Games image

Metrics and Insights: Fail Ads in Mobile Games

Bad players - every industry has them. For the finance industry its predatory practices, for the health industry it’s unethical drug companies, and…
By Mariam Ahmad 28 June 2024
Community Spotlight: RevU’s Tanner Hanson image

Community Spotlight: RevU’s Tanner Hanson

By Mariam Ahmad 24 June 2024
Mobile Gaming in APAC: Opportunities and Challenges image

Mobile Gaming in APAC: Opportunities and Challenges

By Mariam Ahmad 21 June 2024
Gamesforum Meets: Kinga Kruzmanowska, Director of Strategic Partnerships, Bidmachine image

Gamesforum Meets: Kinga Kruzmanowska, Director of Strategic Partnerships, Bidmachine

Kinga Kruzmanowska from Bidmachine joined Josh to chat all things ad monetization, including the ever-evolving role of Ad Mon manager, balancing IAA…
By Nisha Fishlock 18 June 2024
Gamesforum Meets - Jure Graheek, SVP of Strategic initiatives, ZBD image

Gamesforum Meets - Jure Graheek, SVP of Strategic initiatives, ZBD

Welcome back Jure! For those of you who don’t know can you reintroduce yourself? Thanks, glad to be part of Gamesforum again! I run what we call…
By John Speakman 11 June 2024
Gamesforum Meets: Dan Blechner, Co-founder & CPO, QUAGO image

Gamesforum Meets: Dan Blechner, Co-founder & CPO, QUAGO

Hi Dan, thanks for joining us! Can you introduce yourself? My name is Dan Blechner, and I’m the co-founder and CPO at Quago. I have a passion for…
By Josh Vowles 10 June 2024

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Gamesforum Meets: Robert Hoeft, Head of Playable Ads, Boombit image

Gamesforum Meets: Robert Hoeft, Head of Playable Ads, Boombit

As Head of Playable Ads at Boombit, Robert and his team have proven the importance of playable ads in the UA process. With over a decade of experience…
By Josh Vowles 6 June 2024
Gamesforum Meets: Sameer Sondhi, CEO, Verve Group image

Gamesforum Meets: Sameer Sondhi, CEO, Verve Group

Thanks for joining us, Sameer! Can you briefly introduce yourself? I'm Sameer Sondhi, and I'm currently the CEO of Verve Group. I’ve spent over two…
By Josh Vowles 5 June 2024
Gamesforum Meet: Sven Jürgens, Mobile Growth Consultant image

Gamesforum Meet: Sven Jürgens, Mobile Growth Consultant

Hi Sven, thanks for joining us! Can you introduce yourself? Hi Josh, Thanks for the interview. Sure thing. I am Sven and I help mobile publishers grow…
By Josh Vowles 4 June 2024
Community Spotlight: Raftur Games’ Malize Evans image

Community Spotlight: Raftur Games’ Malize Evans

Welcome to the first edition of our Community Spotlight series, where we shine a light on the brightest and best within the mobile games industry,…
By Mariam Ahmad 4 June 2024
Gamesforum Meets: Florian Elmies, Co-founder, Gamelight image

Gamesforum Meets: Florian Elmies, Co-founder, Gamelight

Hi Florian, thanks for joining us! Can you briefly introduce yourself? Hello, it's great to be speaking with you! I'm Florian Elmies, co-founder of user…
By Josh Vowles 3 June 2024
GameBiz Consulting’s Božo Janković on How Supercell’s Squad Busters Will Miss Out on Millions image

GameBiz Consulting’s Božo Janković on How Supercell’s Squad Busters Will Miss Out on Millions

Supercell launched Brawl Stars globally in December 2018. Now, finally, more than five and a half years later, a new game is coming out - Squad Busters.…
By Mariam Ahmad 3 June 2024
Gamesforum Meets: Jochen Gary, VP of Marketing, Stillfront Group image

Gamesforum Meets: Jochen Gary, VP of Marketing, Stillfront Group

Jochen Gary (Stillfront Group) joined Josh to share his advice on using content to revive legacy games, importance of retention and marketing in…
By Josh Vowles 31 May 2024
Unlocking Mobile Gaming Success with First-Party Data image

Unlocking Mobile Gaming Success with First-Party Data

Accessing third-party data is expensive and increasingly subject to stringent privacy regulations, especially given the constraints on third-party app…
By Mariam Ahmad 31 May 2024
Gamesforum Meets: Summer Liu, CMO, Sociapeta image

Gamesforum Meets: Summer Liu, CMO, Sociapeta

SocialPeta CMO Summer Liu joins Josh to breakdown using creatives to stay ahead of the market, effectively using ad intelligence dashboards to inform…
By Josh Vowles 30 May 2024
Dynamic Preloads and Mobile Gaming: A Statistical Overview image

Dynamic Preloads and Mobile Gaming: A Statistical Overview

By now everyone should be familiar with what Dynamic Preloads are. To the uninitiated, Dynamic Preloads is part of this OOBE (out of box experience),…
By Mariam Ahmad 30 May 2024

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