2024 Speakers Included
Since 2016, Ravid has specialized in ad monetization. Joining Playstudios in 2022, she's led ad monetization across their portfolio, leveraging data-driven strategies to optimize revenue. As a passionate gamer, she brings a unique perspective to the Tetris mobile product team since April 2024, focusing on integrating seamless ad experiences and product features that enhance ad mon KPIs.
As Head of Insights & Measurement at Activision Blizzard Media, Melinda Spence oversees a global team, delivering industry-leading thought leadership, research, and measurement solutions. Prior to Activision Blizzard Media, Melinda spent six years at PepsiCo, most recently leading its Rapid Delivery and eAway From Home commercial team across Europe. She has also held roles at Apple, where she identified strategic opportunities for the Apple online store utilizing customer insights, and BSkyB where she was focused on analyzing and improving customer satisfaction in Sky's online business unit. Originally from the United States, Melinda now resides in the United Kingdom and holds an MBA from London Business School.
Based in Barcelona, David Cantero manages Ad Monetization at Tilting point, a video game publisher company. After several years working on Ad Monetization, ended up overseeing Ad Monetization across the Tilting Point games portfolio, being able to work with different types of games and different ad formats. Currently focused on product ad placements, partnerships, and audience segmentation for ads.
Or has been working in the gaming industry for over 7 years, specializing in Monetization.
Her journey began in IAP Monetization, Product Monetization and now she leads the Ad Monetization Strategy at Playtika.
She is responsible for the whole flow – from onboarding new games, managing waterfalls, optimizations, analyze data and more.
Attendees
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One of the leading platforms to discuss ideas on monetization with leading experts from the industry. Gamesforum has always been a great source of learning and networking and a must for any professional in the mobile games monetization space.
Once again, the Gamesforum team have reminded me why this is one of my favourite events of the year. The event brought together some of the sharpest minds of the mobile games monetization world, and what truly impresses me is everyone's generosity of sharing their learnings.
Gamesforum is one of my must attend events in the calendar. It's a good place to see other publishers sometimes with similar mindsets to you to discuss and overcome challenges.
Founded by ‘Forbes 30 Under 30’ awardees Christian Facey and Wilfrid Obeng, Audiomob is a leading global adtech solution provider for the mobile gaming market. Backed by some of the largest investors in adtech, such as Google, LightSpeed Ventures, and Makers Fund, Audiomob has raised over $16 million in funding and is valued at over $110 million.
Audiomob's patented technology allows game developers to seamlessly insert audio adverts into their games. By focusing on audio-only adverts, developers can monetize their games without disrupting the player’s gaming experience. This creates a better ad ecosystem for developers, advertisers, and players. One that gives players more control over when and how they experience in-game ads, encouraging them to Play OnTM uninterrupted for longer.
Audiomob's industry-leading ad solutions earned it the StartUp of the Year award in 2022. In the same year, Audiomob received a nomination for the renowned Drum Awards, in collaboration with Proctor & Gamble.
RevU operates the industry's most advanced offerwall for games of all sizes and genres! Our secure SDK-less offerwall platform allows for quick and flexible integrations, and our unique lineup of direct demand generates the highest eCPMs in the industry on all mobile platforms. With a reach of millions of unique users, RevU also is a powerhouse for studios looking to acquire large amounts of new gamers while exceeding KPIs!
AdInMo is the mobile in-game adtech platform that gets ads into games in a way that players love.
Our privacy-first approach to personalization and immersive ad formats non-intrusively create enhanced brand experiences that keep audiences engaged. Players only see relevant ads based on AdInMo’s contextual and behaviourial first-party data insights.
Brand advertisers reach new audiences, game developers make more money and players keep on playing. It’s a win-win-win.
High-velocity businesses that rely on partners to execute need reliable, scalable payables automation to achieve their vision. Tipalti is the leader in comprehensive, multi-entity payables automation that delights partners and meets the needs of expanding digital businesses. Tipalti customers typically wipe out 80% of their payables effort, while also improving compliance and financial controls, reducing risk, and employing best practices needed to scale.
Every step in the payables process—including self-service onboarding, executing global payments, communicating payouts, and reconciliation—is self-contained. Tipalti can make mass payments to over 190 countries—using 120 currencies across six payment methods—in a matter of clicks. Its reliability is the foundation for strong partner relationships.
Tipalti's commitment to being customer-first has culminated in a 98% customer retention rate with brands large and small, including Twitch, GoDaddy, AppLovin, Twitter, Roblox, and ironSource.
InMobi Advertising is a leading global platform connecting advertisers and publishers with their mobile audiences. Their goal is to drive customer growth by helping businesses understand, engage, and acquire consumers effectively. For marketers, InMobi offers data-driven media solutions, powered by advanced analytics to create impactful ad experiences. For publishers, they provide a comprehensive suite of tools for monetization, consent management, and user engagement that help fuel app business growth.
InMobi Advertising is part of InMobi, a consumer technology company that is transforming the way consumers discover and interact with content through its innovative AI platforms. Emanating out of Bangalore, InMobi also maintains corporate offices in Singapore and San Mateo, Calif.
Founded in 2019, iion provides game publishers with access to diversified revenue streams through its unified platform. iion centralises game inventory for advertisers across all game environments and provides publishers with access to brand budgets and diverse monetisation opportunities. Operating globally with a diverse team of 50+ across 12 locations, iion is backed by leading venture capital firms TEN13.vc, Archangel Ventures, and PixCapital. iion collaborates with hundreds of game publishers, including TapNation, Scopely, Miniclip, and ABI, connecting them with premium brands like Lego, KFC, and L'Oreal, as well as major and independent media agencies, maximising revenue potential. iion is a gametech company dedicated to building the future of game advertising experiences and elevating game advertising as an essential media channel.
AppHarbr’s mission is to ensure high-quality in-app ads and secure the mobile user experience. AppHarbr's SDK is designed to prevent disruptive and offensive ads from reach in-app users without disrupting monetization.
Real-time ad quality protection gives apps the power to effectively block unwanted, malicious, offensive, and inappropriate ads. AppHarbr empowers app developers and game studios to enhance their ad revenue without compromising on ad quality- protecting their brand reputation and boosting user loyalty.
Moloco’s goal is to make the digital economy more equitable and profitable by delivering advanced machine learning to companies of all sizes. With Moloco’s machine learning platform for growth and performance, every app publisher and online retailer can now unlock the value of their unique, first-party data. Moloco Cloud DSP enables performance marketers to quickly scale user acquisition and achieve greater lifetime value through battle-tested prediction models. Moloco was founded in 2013 by a team of former Google machine learning engineers. Its headquarters in Redwood City, Moloco has nine offices across the US, UK, Korea, China, Japan, and Singapore.
Liftoff is the leading growth acceleration platform for the mobile industry, helping advertisers, publishers, game developers and DSPs scale revenue growth with solutions to market and monetize mobile apps. Liftoff’s solutions, including Accelerate, Direct, Influence, Monetize, Intelligence, and Vungle Exchange, support over 6,600 mobile businesses across 74 countries in sectors such as gaming, social, finance, ecommerce, and entertainment. Founded in 2012 and headquartered in Redwood City, CA, Liftoff has a diverse, global presence.
Odeeo is building the future of audio advertising solutions. Working with the top mobile publishers and developers, Odeeo is connecting leading marketers to passionate and engaged audiences through games and apps to drive best-in-class results. Founded in 2020 by Amit Monheit and Elad Stern, Odeeo has grown to over 40 employees across the US, Europe and the Middle East, and has raised funding from leading mobile industry investors like Play Ventures and Heracles.
Rise empowers you to boost your earnings through top brand advertising by unlocking untapped revenue streams. Our innovative smart auction manager utilizes deep learning algorithms to efficiently maximize our partner’s ad inventory and RPMs.
MobileFuse is a leading, mobile-first advertising company focused on delivering real-time insights and results to agencies and brands. Through cutting-edge analytics, precision targeting capabilities, and sophisticated proprietary technologies, MobileFuse delivers unique and impactful campaigns for our clients, while maximizing publisher revenue. With a presence across the country, this New York-based company is 100% focused on customer service and exceeding client expectations.
VEVE is a technology-based branding and performance marketing platform that enables brands to reach over 1 billion smart devices through mobile handsets (OEMs), internet browsers, app stores and premium apps across the globe. Our years of expertise and extensive global publisher relationships make us the go-to solution for brands and agencies outside the walled gardens of search and social. Our massive reach along with the novelty of our on-device ad formats help brands drive clicks, visits, new user acquisitions, sales, subscriptions, and app installs.
LoopMe is a technology company that uses artificial intelligence (AI) to improve brand advertising performance and outcomes. LoopMe was the first to apply AI to brand advertising and its Intelligent Marketplace, finding solutions to industry challenges that haven’t previously been solved. With consumer insights and AI at its core, LoopMe makes brand advertising better, outperforming industry benchmarks for leading global brands. LoopMe’s AI-powered Intelligent Marketplace drives more effective supply and demand connections, rooted in programmatic delivery and ensures a more effective outcome for bids to be matched.
Nefta's advertising network provides a privacy-first solution to the problems publishers and advertisers face, diminishing revenue and eCPMs from iOS users that opt-out through ATT. Nefta has devised a new approach using first-party data to improve in-app advertising revenue. Publishers integrate Nefta's Ad SDK directly or via LevelPlay or Max mediation, and add Nefta's game event taxonomy to gain greater insights into player behaviour. Nefta's platform observes these game events and usage patterns on an app-by-app basis and applies advanced machine learning and behavioural analytics to create profile groups. Nefta discovered that certain profile groups are more likely to click certain creatives resulting in greater audience engagement, ad interaction, and revenue growth. This is how we are able to drive superior results for advertisers while increasing ARPDAU for publishers, in a 100% privacy-compliant way.
Usercentrics is a global market leader in the field of Consent Management Platforms (CMP). We enable businesses to collect, manage and document user consents on websites and apps in order to achieve compliance with global privacy regulations while facilitating high consent rates and building trust with their customers. Usercentrics believes in creating a healthy balance between data privacy and data-driven business, delivering solutions for every size of enterprise. Cookiebot CMP is our plug-and-play SaaS, our App CMP handles user consent on mobile apps, and Usercentrics CMP serves companies with enterprise-grade custom requirements for unifying consent and data from capture to processing. Helping clients like Daimler, ING and Konica Minolta achieve privacy compliance, Usercentrics is active in more than 180 countries, with 2000+ resellers, and handles more than 100 million daily user consents.