With almost a decade of experience in the gaming industry at companies like King and Product Madness, Sarah developed a strong marketing and monetisation background. She has been focusing on ad monetisation for the last five years, leveraging her expertise to optimise revenue strategies in the dynamic world of gaming.

An experienced Performance Marketing Leader with a proven record in user growth at scale. 7+ years of experience in User Acquisition & Growth Marketing, Product Marketing, Cross-Media planning, Offline Media, Brand Campaign Media strategy & Adtech. Immediately before joining Product Madness, he was leading Performance Marketing for Uber SA.

Piyush also hosts a bi-weekly podcast on UA Gaming. He is a writer and a filmmaker on the side and loves to travel.

Dean is a multi award-winning entrepreneur and CEO of Finland-based Black Smoke Studios who work tirelessly to produce alternative titles for genres that are underserved and create immersive and engaging experiences for players worldwide. He has over ten years of experience managing and directing game projects across various platforms and genres, from concept to launch. 

Paul is the founder of Fumb Games, a mobile games studio based in the UK with chart topping idle and merge games. He also has a detailed ad-tech background having helped grow AdColony, AppOnboard and Admix scale their unique advertising formats across EMEA. He is a passionate marketeer, and loves helping positive people achieve cool things. 
 

Božo is currently working as a Head of Ad Monetization at GameBiz Consulting and has been in the video games industry for over five years.

At GameBiz, Božo is heading the team that helps game developers monetize their games through ads. He has worked on games from various genres, including among others, match-three, strategy, sports, as well as idle and narrative-driven games. During his time at GameBiz, Božo has worked with the likes of Wargaming, Goodgame Studios, Nanobit, Lockwood Publishing, Creative Mobile, Pixel Federation, and many others.

He previously worked at Nordeus, where he was taking care of ads monetization, managing a business worth over 5 million dollars a year. He was also successfully managing partner relations with dozens of stakeholders including some of the most eminent football clubs in Europe.

Hailing from Canada, Travis currently leads Tipalti’s Digital sales division in Europe, with a focus on mass payments and digital native businesses. With vast experience navigating diverse markets across Canada, the US, the UK, and Europe, Travis brings a well tailored background and experience in the gaming/creator economy space and hopes to provide valuable perspectives on mass payments and the digital landscape. 

Jacki Vause is the Founder and CEO of Dimoso PR and Co-Founder of Global One Communications. She is one of the UK’s female tech PR pioneers and has worked in publishing and public relations for over 25 years. Named as one of PCR’s top 30 women in mobile, Jacki created Dimoso, an integrated digital marketing and PR agency specialising in mobile games and technology. Jacki has vast experience as a proven tech entrepreneur, with more than 9 companies under her belt, and wears the crown of business leader, mentor, Grit Daily author, and PR communications savant. Jacki’s experience encompasses leading entertainment companies such as BBC, Channel 4, Disney, and Angry Birds; expertly managing major consumer brands including Mazuma, Apple, GE, AT&T, and Panasonic; and successfully growing gaming giants like Rovio and Gismart. Managing traditional and digital, mobile, and social communications strategies for these brands, Jacki’s experience with startups and scaleups is extensive and invaluable.

Based in Barcelona, David Cantero manages Ad Monetization at Tilting point, a video game publisher company. After several years working on Ad Monetization, ended up overseeing Ad Monetization across the Tilting Point games portfolio, being able to work with different types of games and different ad formats. Currently focused on product ad placements, partnerships, and audience segmentation for ads.

With nearly 20 years within the games industry, Mike has worked in most areas, from leading the development and publishing of arcade/hyper-casual games to more in-depth F2P games. Mike has recently focused on technology solutions to help solve core issues plaguing the industry around distribution and growth. With a love of RTS games, Mike is a self-taught industry expert who, over the years, has seen and helped the industry grow.

With almost a decade of experience in the gaming industry at companies like King and Product Madness, Sarah developed a strong marketing and monetisation background. She has been focusing on ad monetisation for the last five years, leveraging her expertise to optimise revenue strategies in the dynamic world of gaming.

Since 2016, Ravid has specialized in ad monetization. Joining Playstudios in 2022, she's led ad monetization across their portfolio, leveraging data-driven strategies to optimize revenue. As a passionate gamer, she brings a unique perspective to the Tetris mobile product team since April 2024, focusing on integrating seamless ad experiences and product features that enhance ad mon KPIs.

Božo is currently working as a Head of Ad Monetization at GameBiz Consulting and has been in the video games industry for over five years.

At GameBiz, Božo is heading the team that helps game developers monetize their games through ads. He has worked on games from various genres, including among others, match-three, strategy, sports, as well as idle and narrative-driven games. During his time at GameBiz, Božo has worked with the likes of Wargaming, Goodgame Studios, Nanobit, Lockwood Publishing, Creative Mobile, Pixel Federation, and many others.

He previously worked at Nordeus, where he was taking care of ads monetization, managing a business worth over 5 million dollars a year. He was also successfully managing partner relations with dozens of stakeholders including some of the most eminent football clubs in Europe.

Mariam recently joined Gamesforum as Head of Content, having previously worked at Exchangewire as editorial lead. With a keen interest in ad tech, Mariam’s area of interest also includes ad monetisation, UA, curation, and more. Previously, she also hosted the Madtech Podcast, which featured a range of industry leaders and visionaries, ranging from Paramount to Uber and Microsoft. 

Vincent Tessier is a mobile advertising and adtech expert with over 15 years of experience at various companies such as Unity, MoPub, adsquare or AOL. Currently Head of Gaming for Sourcepoint, a leading provider of consent management software for ad-supported mobile apps, Vincent was recently head of Unity Ads Monetization for EMEA. Vincent is an active participant in the mobile community with Appdays conference, MobileDrinks networking events, blog & awards ceremonies.

As Head of Insights & Measurement at Activision Blizzard Media, Melinda Spence oversees a global team, delivering industry-leading thought leadership, research, and measurement solutions. Prior to Activision Blizzard Media, Melinda spent six years at PepsiCo, most recently leading its Rapid Delivery and eAway From Home commercial team across Europe. She has also held roles at Apple, where she identified strategic opportunities for the Apple online store utilizing customer insights, and BSkyB where she was focused on analyzing and improving customer satisfaction in Sky's online business unit. Originally from the United States, Melinda now resides in the United Kingdom and holds an MBA from London Business School.

Leveraging his expertise in audio, advertising, and the games industry, Hayden has emerged as a leading voice for audio in the digital advertising space. In his capacity as Senior Developer Relations at Audiomob, Hayden oversees the technical onboarding process. He has played a key role in successfully integrating major game and app developers, including Voodoo, TapNation, and Nine66 into the Audiomob product suite. With a keen understanding of emerging industry trends and cutting-edge technological innovations in advertising, Hayden is an expert in helping developers maximize their incremental revenue through bespoke monetization strategies.

Jacki Vause is the Founder and CEO of Dimoso PR and Co-Founder of Global One Communications. She is one of the UK’s female tech PR pioneers and has worked in publishing and public relations for over 25 years. Named as one of PCR’s top 30 women in mobile, Jacki created Dimoso, an integrated digital marketing and PR agency specialising in mobile games and technology. Jacki has vast experience as a proven tech entrepreneur, with more than 9 companies under her belt, and wears the crown of business leader, mentor, Grit Daily author, and PR communications savant. Jacki’s experience encompasses leading entertainment companies such as BBC, Channel 4, Disney, and Angry Birds; expertly managing major consumer brands including Mazuma, Apple, GE, AT&T, and Panasonic; and successfully growing gaming giants like Rovio and Gismart. Managing traditional and digital, mobile, and social communications strategies for these brands, Jacki’s experience with startups and scaleups is extensive and invaluable.

Vincent Tessier is a mobile advertising and adtech expert with over 15 years of experience at various companies such as Unity, MoPub, adsquare or AOL. Currently Head of Gaming for Sourcepoint, a leading provider of consent management software for ad-supported mobile apps, Vincent was recently head of Unity Ads Monetization for EMEA. Vincent is an active participant in the mobile community with Appdays conference, MobileDrinks networking events, blog & awards ceremonies.

Or has been working in the gaming industry for over 7 years, specializing in Monetization.  

Her journey began in IAP Monetization, Product Monetization and now she leads the Ad Monetization Strategy at Playtika.  

She is responsible for the whole flow – from onboarding new games, managing waterfalls, optimizations, analyze data and more. 

As Chief Supply Officer at iion.io, Akshit Desai uses his extensive experience in adtech, monetisation and gaming to drive innovative strategies for game publishers.

Since joining iion in July 2022, he has led the publisher side of the business and helped refine iion’s strategy to focus on bringing high-quality brand advertising to all gaming environments.

Before iion, Akshit held the position of Senior Director of Publisher Development at Media.net where he was instrumental in driving strategic growth.

Akshit is an INSEAD MBA graduate with extensive experience in business development, strategy, and operations.

When he's not helping publishers get the most out of their monetisation game, you might find him enjoying a match of EA Football, mastering Tennis Clash, or indulging in a classic game of Tetris.