52 Entertainment has announced the arrival of one key member to its leadership team, Paul Le Bas, who will be taking on the role of Business Line Chief Revenue Officer.

Effective as of September 2, 2024, Paul has stepped into his role as Chief Revenue Officer at 52 Entertainment. With extensive experience in driving growth within the casual gaming space, Paul has a proven track record of scaling businesses and delivering impressive results in position such as:
• Vice President Marketing at Kolibri Games (2020-2024)
• Publishing Director at Webedia (2017 - 2020)

"I’m incredibly excited to join 52 Entertainment at such a pivotal time," Paul said.

"The recent growth in the casual gaming sector clearly demonstrates the group's strong ambition. I’m eager to collaborate with the talented teams here to further establish 52 Entertainment as a dominant force in the industry. Together, we will push the boundaries of what’s possible and elevate 52e to new heights."

This strategic hire underscores 52 Entertainment's ongoing commitment to expanding its footprint in the casual market and achieving its ambitious growth objectives. Paul's experience and proven success make him the ideal leader to drive these initiatives forward.