Alex Yerukhimovich photo

Alex Yerukhimovich

General Manager
AppHarbr

Alex Yerukhimovich is speaking at the following sessions

Tuesday 17 September | 15.00

Fireside Chat: Ad Quality x App Health

56% of mobile gamers report experiencing ads that blatantly misrepresent the gameplay. So, Ad quality has been brought to the centre stage, with the light shining on UA teams to attest to why bad ads, be it problematic or poorly designed, are still being utilised in 2024.

Join our panel as they explore the best practices in firefighting bad ad quality including the latest technology and the need for a tighter coalition to apply pressure on UA teams and networks.

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