Ferran Puñet Soriano
Ferran is the Co-Founder of Pnkfrg Studios, a Berlin startup focused on creating new entertainment experiences by merging gaming and social media. He started his career at King, overseeing the monetisation performance of titles such as Candy Crush Jelly and Candy Crush.
Today he wears many hats. He is responsible for Marketing, Monetisation, Analytics and Product Strategy at Pnkfrg Studios.
Ferran Puñet Soriano is speaking at the following sessions
Thursday 8 February | 15.00
Upgrade your Reward Strategy: How to engage players immersively
From non-intrusive in-game brand ad formats to rewarded play this session explores the latest innovations and thinking in the rewarded space to show how to achieve incremental monetization and improve retention by valuing a player’s time and incentivising specific behaviours in-game