Cecilia Luna
Cecilia Luna is the Influencer and PR Manager at Bytro. She has been at Bytro for over three years and nine months. Previously, as a Business Developer Manager at the same company, she developed expertise in business strategy, problem-solving, and project management, Cecilia has been instrumental in shaping Bytro's success.
Prior to her role at Bytro, Cecilia served as the Chief Operations Officer and Project Manager at the online accelerator Cofundador.Co and at its mother company Startup Studio Monterrey. Her diverse experience showcases her proficiency in navigating both established and startup environments.
Based in Hamburg, Germany, Cecilia Luna is recognized for her strategic mindset, dedication, and ability to drive impactful results in the gaming and business sectors.
Cecilia Luna is speaking at the following sessions
Wednesday 7 February | 17.00
Cross & Multi-Platform: Growth Beyond Mobile
Cross-platform gaming has the possibility to stay connected with audiences whether they are commuting, on the sofa, at their PC (for work or pleasure!) So how can publishers follow in the steps of Genshin or Among Us and leverage cross & multi-platform gaming to drive growth? Our panellists will address this and more as they explore growth beyond mobile.
Thursday 8 February | 16.00
Adapting Play: Navigating the New Frontiers of In-Game Ad Monetization
Explore the frontier of in-game monetization, discovering adaptive strategies that have reshaped live products. Uncover actionable insights to optimize revenue streams in the ever-changing landscape of digital advertising. Join us on a journey through successes and challenges, gaining valuable perspectives on the evolving dynamics of monetizing gaming experiences.
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