Adam Pattison
Adam leads Product Strategy at AdInMo championing the player experience in-game. His extensive adtech career includes senior leadership roles at Blackberry, Sizmek, Specific Media and Targetspot which was acquired by Azerion in 2022. A digital audio advertising expert, at AdInMo, Adam works across all immersive formats to build player-first products that make developers more money.
Adam Pattison is speaking at the following sessions
Thursday 8 February | 15.00
Upgrade your Reward Strategy: How to engage players immersively
From non-intrusive in-game brand ad formats to rewarded play this session explores the latest innovations and thinking in the rewarded space to show how to achieve incremental monetization and improve retention by valuing a player’s time and incentivising specific behaviours in-game
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