Boram Ku
Boram Ku is AppLovin’s Managing Director. AppLovin makes technologies that help businesses of every size connect to their ideal customers. She leads AppLovin’s APAC business expansion through strategic partnerships, analysis, and marketing. Boram joined AppLovin in 2022 when the company acquired MoPub, Twitter’s mediation platform. Before joining AppLovin, Boram led the APAC publisher partnership team at Twitter. Throughout her career, she’s led the marketing team as a marketing director at various companies to fuel user acquisition and ad monetization for their apps. Boram holds an MBA from Sungkyunkwan University (SKKU) and is originally from Seoul, Korea.
Boram Ku is speaking at the following sessions
Wednesday 27 November | 12.30
The Gamesforum User Acquisition Panel
Join our panellists as they share their experience navigating UA in a privacy centric era, the use and growth of AI, advancing creative marketing processes and share their tips on best practice in mobile games UA.
Home of the Gamesforum events series, Mobilize & Monetize podcast, leading mobile game analysis and more about the world of mobile games marketing and monetization.