As we approach 2025, the mobile gaming industry is facing complex challenges in marketing and monetization, which impact growth, revenue, and user engagement. To create a comprehensive report on these issues, Gamesforum's Head of Product, Josh Vowles, has been consulting with over 70 User Acquisition, Ad Monetization, and Product Management experts. These professionals shared insights into the most pressing obstacles they encounter every day in their roles. Now, we’re inviting you to participate in this survey to help us paint an even fuller picture of the mobile games industry’s most critical challenges.

Your Input Matters – Rank Today’s Top Industry Challenges

By ranking the key challenges presented in each survey on a scale of 1 to 10, you’ll contribute valuable data to help define the mobile gaming landscape heading into the new year. Whether you work in UA, Ad Monetization, or Product Management, your insights are essential in helping us identify the most significant barriers and opportunities in mobile game growth, engagement, and monetization.

To express our appreciation, each survey participant has a chance to win a $100 Amazon voucher! Plus, your responses will remain anonymous—no titles or companies will be attached to the data in the report, ensuring unbiased analysis.

Take the Surveys Below:

• UA Survey
• Ad Monetization Survey
• Product Management Survey

What’s in It for You?

Participants will receive early access to our final report, featuring commentary from top industry leaders and actionable insights. Past Gamesforum reports have provided mobile game professionals with data-driven strategies, helping them navigate the evolving industry landscape.

The deadline to participate is November 25, so don’t miss the opportunity to be part of a report that will shape mobile gaming in 2025.