The inaugural Gamesforum Cyprus event has announced the full agenda ahead of the conference’s launch on April 11. Bringing together a talented, knowledgeable selection of games industry specialists to share key insights in the realms of Ad Monetization and User Acquisition.

 

Valuable, insightful content and industry-renowned networking opportunities make Gamesforum one of the quickest-growing event series in the industry. The agenda for the event covers an array of topics, from the economy, AI integration and an array of strategies

 

The Agenda

 

• The day begins with a warm welcome from John Speakman, CEO of Gamesforum, who will introduce the event and let attendees know what’s in store for them over the course of the day.

 

• The morning sessions focus on Ad Monetization, with panels and deep dives into strategies, innovations, and the evolving dynamics of mobile advertising. Erez Lalezari of PLAYSTUDIOS will provide insights into the game economy perspective, while Anton Kvashnevskiy from Nexters will discuss ad monetization strategies for mid-core mobile games. The spotlight will also shine on successful brand partnerships with Dheeraj Matta of Outfit7.

 

• Following a networking lunch break, the afternoon shifts gears to user acquisition, exploring topics such as mobile game creatives, AI integration, and building autobidders. Gadi Shoshani of Murka Games will share practical insights on improving marketing creative performance using AI, and Ivan Derevvistkii of Playrix will delve into the intricacies of building an autobidder from scratch.

 

• The day concludes with a panel discussion on user acquisition moderated by Alex Diudiuk of RTB House, featuring insights from industry experts on navigating the complexities of user acquisition in a privacy-centric era.

 

• To cap off the event, attendees are invited to unwind and network over sunset drinks at the Parklane Resort Hotel, providing the perfect opportunity to forge new connections and reflect on the day's learnings.

 

John Speakman, CEO at Gamesforum said: "At Gamesforum, we're not just hosting an event; we're fostering a community. It's a place where passion meets purpose, and where every conversation has the potential to spark innovation; this is why we’re delighted to bring it to Cyprus for the first time.

 

Our agenda touches on some of the most important topics in the mobile games industry, from the macro to the targeted. I hope to see you all there!

 

A detailed version of the agenda is available on the Gamesforum website, here.

 

Thank you to the sponsors of Gamesforum Cyprus for making this possible:

 

Global Partner

AudioMob

 

Networking Drinks Sponsor

RTB House

 

Lanyard Sponsor

Mintegral

 

WiFi Sponsor

Odeeo

 

Sponsors

Start.io

Unity

Affise

RevX

Rise

 

For more information and registration visit https://www.globalgamesforum.com/home/ 

For media inquiries, please contact Dimoso on behalf of Gamesforum:

Victor Gilhooly, Senior Account Executive at Dimoso: [email protected] 

 

About Gamesforum

 

Gamesforum is a global event series dedicated to the mobile games industry; bringing together professionals, developers, publishers and investors from around the world. With a focus on innovation, trends, and business opportunities, Gamesforum provides a platform for networking, learning, and collaboration within the dynamic and ever-evolving mobile gaming landscape.

 

With a global calendar of events covering a key range of topics, and a Laser series for those with more targeted goals, Gamesforum offers an unmissable opportunity to stay ahead in the industry. We do this with premium, knowledge based content being the core focus; whether you're looking to network, gain market insights, forge partnerships, or showcase your latest innovations, this event is the ultimate destination for anyone passionate about the world of mobile gaming. If you work in the fields of user acquisition, ad monetisation, product and ASO, you’re not going to want to miss it.